Business Proposal

Maison De Goudeau

not a website, A Digital Theatre

Begin Sprint
M

MORDERN Digital Theatre

Business Proposal

Prepared For

Steven Goudeau

Date

February 1, 2026

Enter Proposal
Haute Couture Runway

Proposal for Digital Elevation

The Fashion Show
Never Ends

A proposal to transform Maison De Goudeau into a digital experience where collections unfold like runway sequences, editorial storytelling commands attention, and commerce whispers in the background.

Explore

Executive Summary

The Brief

The Problem

Your current site is a catalog that flattens your couture artistry into a commodity grid.

The Solution

A "Digital Theatre" that stages collections with runway pacing and editorial storytelling.

The Plan

Start with a 7-Day Risk-Free Sprint to build a live hosted prototype.

Immediate Step

Confirm Sprint Start →
I

I. Current Reality

Your garments are imprisoned in a grid.

The current digital experience treats ostrich feather minis and cold-shoulder gowns as inventory—not as the dramatic, theatrical creations they are.

01

The Catalog Curse

Amazon uses grids. Zara uses grids. Fast fashion uses grids. They optimize for volume, for speed, for sameness. Your SS 2025 collection—with its sculptural silhouettes and couture construction—deserves the pacing of a runway, not the efficiency of a warehouse.

"A grid flattens hierarchy. Fashion is hierarchy."

02

Lost Narrative Arc

A runway show is choreographed: opening looks whisper, mid-collection pieces build tension, finale gowns deliver catharsis. Your digital presence presents everything at once, destroying the emotional crescendo you've meticulously designed.

"Every collection tells a story. Yours is being silenced."

03

Template Mediocrity

Pre-built themes are designed for businesses selling products. You are an atelier creating art. The difference between a Shopify template and a bespoke digital experience is the same as the difference between ready-to-wear and haute couture.

"Borrowed architecture cannot contain original vision."

04

The Intimacy Gap

In your Dallas atelier, brides spend hours with you—feeling fabrics, discussing construction, building trust. Online, they see an "Add to Cart" button. There's no digital equivalent of your expert eye, your personal touch, your understanding of their vision.

"Luxury is relationship. Templates are transactions."

Visual Proof

The Transformation

After: Digital Theatre
Digital Theatre
Before: Standard Grid
Standard Grid

Drag to compare

II

II. The Maison Vision

We propose a Digital Theatre

Where your website becomes the permanent runway—a space where fashion is experienced, not browsed; where storytelling leads, and commerce follows discreetly.

I.

Runway Collections

Collections presented as curated sequences with cinematic pacing. Each garment enters with deliberate timing, building emotional momentum from whisper to crescendo—exactly as you choreograph your shows.

Scroll-driven sequencing mimicking runway timing
Full-screen showcases honoring garment proportions
Designer notes revealing inspiration and construction
Seasonal mood setting through motion and sound design
II.

Editorial Storytelling

Campaign imagery, atelier moments, and press features presented as living editorial spreads. Typography becomes sculpture. Negative space becomes luxury. Layout rhythm mirrors the sophistication of Vogue, but belongs entirely to you.

Magazine-quality layouts with elevated typography
Generous white space creating breathing room
Seasonal narrative arcs with chaptered releases
Behind-the-scenes glimpses into creative process
III.

Invisible Commerce

Shopping becomes discovery, not transaction. Inquiry forms replace cart buttons. Appointment scheduling feels like receiving an invitation. The path to purchase is thoughtful, personal, reverent—never rushed.

Bridal concierge system for personalized consultations
Private lookbook access for press and buyers
Refined inquiry flows prioritizing relationship
Discrete purchase moments that honor the investment

Selected Works

Proven Elevation.

Luxury Bridal

Bridal Couture

Maison L'Etoile

3.8s → 0.9s

Load Time

+32%

Inquiries

Editorial Fashion

Ready-to-Wear

Studio V

"The runway module completely changed how buyers view our collections."

Avant Garde

Avant Garde

Chromatix

2x

Bookings

Awwwards

Recognition

The Collection

Runway Mode

Look 1
01 Opening / Silk
Look 2
02 Volume / Structure
Look 3
03 Finale / Lace

See the full theater

Inquire Now
III

III. Technical Philosophy

Craft over configuration. Vision over templates.

Headless Architecture

Your Shopify remains the reliable engine—managing inventory, processing orders, securing transactions. But we build a bespoke presentation layer that gives us unlimited creative freedom. Think of it as couture tailoring for your digital presence.

Why This Matters:

Lightning-fast performance (sub-second page loads)
Unlimited design possibilities unrestricted by templates
SEO excellence ensuring discoverability
Future-proof scalability as your Maison grows
Your team retains Shopify's familiar management

Motion as Runway Language

Subtle animations guide the eye. Scroll-driven narratives create rhythm. Typography breathes and evolves. Every micro-interaction is considered, never arbitrary. Motion becomes the invisible thread that elevates digital into art.

The Details:

Parallax storytelling that unfolds on scroll
Elegant page transitions maintaining flow
Micro-interactions that surprise and delight
Cinematic image reveals with dramatic timing
Performance-optimized to maintain fluidity

The Refined Process

Discovery & Immersion

We study your collections, understand your aesthetic DNA, analyze your competitive landscape, and map the emotional journey you want clients to experience. This isn't a meeting—it's an immersion.

Week 1

Concept & Design

High-fidelity design explorations examining typography pairings, color psychology, motion language, and spatial composition. Interactive prototypes let you experience the vision before code begins.

Weeks 2-3

Development & Refinement

Pixel-perfect build with obsessive attention to performance, accessibility, and cross-device excellence. Every animation is tuned by hand. Every transition is refined until perfect. This is where craft meets code.

Weeks 4-8

Launch & Care

Coordinated launch with performance monitoring. Comprehensive training for your team. 30 days of white-glove support ensuring a flawless debut. We don't abandon after launch—we ensure success.

Week 9 & Beyond

IV

IV. Our Commitment

The 7-Day Sprint

Trust is earned through execution, not presentation.

What We Build

Live Homepage Experience

Hero section, collection preview, editorial module, refined navigation—fully interactive and hosted

Runway Collection Sequence

5-7 garments from your SS 2025 collection presented with theatrical scroll pacing and motion

Typography & Motion System

Custom type pairings, animation library, spacing rhythm—your brand's digital voice articulated

Mobile Experience

Fully responsive design tested on real devices, ensuring elegance at every screen size

The Certainty

Risk Assessment

Timeline Risk

0% (Fixed 7-Day Sprint)

Financial Risk

0% (Waived Deposit)

Deliverables (Day 7)

  • Live Hosted Prototype URL
  • Interactive Runway Component
  • Mobile Responsiveness Audit
  • Video Walkthrough

Your Decision

"If it feels like the future of the Maison, we proceed. If not, you keep the strategy and we part as friends."

Yes, Begin the 7-Day Sprint

Availability Update: Booking Q1 2026. Only 2 sprint slots remaining for SS25 cycle.

V

V. Investment Pathways

Three approaches to digital elevation

Each tier crafted with the same obsessive attention to detail. The difference is scope, not quality.

The Singular Choice

The Bespoke Maison

One-of-a-kind. No templates. Pure Artistry.

$18,000

All-Inclusive · One Flat Investment

Custom Backend & Frontend Built from scratch, tailored exactly to your workflow. No rigid platforms.
World-Unique Design "No template" guarantee. A digital architecture that exists only for you.
Latest & Greatest Software Cutting-edge tech stack (Next.js, WebGL) for cinema-grade performance.
Theatrical Collection Engine Runway-style sequencing and editorial storytelling modules.

"We don't sell tiers. We sell a singular, uncompromising vision of your brand's future."

Begin The Journey

All investments include comprehensive team training, 30 days of post-launch white-glove support, and complete ownership of all design assets. Monthly retainer options available for ongoing evolution, seasonal updates, and campaign launches.

The Journey

From Vision to Premiere

A typical 12-week production cycle for a Signature Maison Experience.

The Sprint

Week 1
  • Risk-free prototype development
  • Visual direction & moodboarding
  • Technical feasibility audit
  • Milestone: Working Proof of Concept

Architecture

Weeks 2-4
  • Headless store setup & Shopify integration
  • CMS content modeling for collections
  • Core navigation & interaction design
  • Milestone: Design System Freeze

Production

Weeks 5-9
  • Front-end development & animation
  • Content population (Lookbooks, Editorials)
  • Motion choreography & performance tuning
  • Milestone: Beta Staging Environment

The Premiere

Weeks 10-12
  • QA & device testing
  • Analytics & pixel integration
  • Domain cutover & DNS propagation
  • Milestone: Live Launch Event
"
We don't build websites. We craft digital experiences that honor the artistry, celebrate the craftsmanship, and respect the vision of the designers we serve.

Meerako Philosophy

VI

VI. Why Partner With Us

We understand luxury because we study it obsessively.

I

Fashion-First Mindset

We've studied the language of fashion houses, understood the difference between lookbooks and catalogs, between collections and product lines. We speak your language because we've done the research.

II

Obsessive Refinement

We spend hours perfecting single animations, debating typeface pairings, refining spacing by the pixel. The micro-details others overlook are what we obsess over. Precision is our religion.

III

Zero Templates

Every experience we create is original, bespoke, and built specifically for you. We don't recycle layouts or duplicate experiences. Your brand deserves architecture as unique as your vision.

IV

Performance Excellence

Beauty without speed is vanity. We optimize obsessively—image compression, code efficiency, hosting architecture—to deliver instant, fluid experiences that never compromise aesthetics.

V

Long-Term Partnership

We don't build and abandon. We support seasonal updates, campaign launches, and ongoing refinements. Your success becomes our portfolio. We grow together.

VI

Risk-Free Proof

The 7-Day Sprint removes all doubt. You experience our work firsthand before committing. No leaps of faith. No empty promises. Just exceptional execution.

Clarifications

Anticipating Your Questions

Integration

"Will this break my current Shopify store?"

Not at all. We build a "Headless" front-end that sits on top of Shopify. Your inventory, payments, and shipping remain exactly where they are. We simply replace the customer-facing storefront with a cinema-grade experience.

Management

"Is it hard to update?"

We build a custom Content Management System (CMS) tailored to your collections. You won't touch code. You'll upload a lookbook video, type a description, and the system handles the theatrical formatting automatically.

ROI

"How does this drive sales?"

Immersion creates desire. By increasing time-on-site and emotional connection, we typically see conversion rates on high-ticket items increase by 40-60%. It turns "browsing" into "witnessing."

Timeline

"Can we launch before Paris?"

Our 7-Day Sprint gives you a working prototype immediately. The full Signature build takes 10-12 weeks. If we start the Sprint now, we can have the critical path ready for your next major milestone.

Luxury Fashion Detail

Final Step

Shape Your

Digital Maison

Reach out directly to begin the Sprint. We're ready to show you what becomes possible when craft, vision, and technology converge.

Prepared For

Steven Goudeau

Maison De Goudeau

Prepared By

Meerako DFW

Digital Atelier

Direct Contact

+1 469-336-9968

hello@meerako.com

"Every great Maison begins with a vision executed with precision. Let's build yours together."